BALMAIN X H&M
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Heya!
I would like to start of by apologizing for missing my ‘annual’ Monday post last week, unfortunately I was ill all week! Anyway I hope you are all well and had a great half term if you had one! So this post is going to be all about the Balmain and H&M collaboration! I just couldn't resit! I was hoping to write about this last week however now the collection has officially been launched I couldn't leave it any longer!
So where do I start? Well firstly I guess I just thought I would talk a little bit about Balmain. So In case you don't already know Balmain is a very well known fashion brand which specializes in high end fashion. Oliver Rousteing is currently the designer and head of all things creative for Balmain. He has taken the brand into new heights, especially very recently! The brand has a very well known and good relationship with the Kardashian's. Kim often wears the brand for red carpet appearances and Kendall has been seen walking in the Balmain shows in fashion week. In fact she even modeled for the Balmain and H&M collaboration. In terms of the Balmain style it has often been described as having a royal look.
H&M is very well known for its collaborations with designers, however when I first heard about its collab with Balmain I have to be honest I wasn't very optimistic. I just couldn't see how the Balmain collection would be recreated at much cheaper prices without the garments ending up looking very tacky. However I was very very pleasantly surprised. Some of the items were still very expensive compared to high street prices however compared to original Balmain pieces there was no competition the prices were 10 x better and much more affordable in comparison. The pieces also didn't look cheap. The embellishments and details made the garments and particularly the dresses look very luxurious. I also think it was well designed to keep previous color schemes from Balmain as it put the Balmain stamp on the collab items and made the items look more authentic.
Personally Balmain is not one of my favorites when it comes to designer brands; however I do appreciate the style and particularly was interested by the H&M Balmain collection. I felt that it was the perfect move both from Balmain and H&M. For Balmain even though it is already very popular and hot at the moment I feel the collaboration gave the brand a chance to connect more to high street shoppers. By doing this the audience of Balmain is widened and people may go on to further save to make a purchase from Balmain in the future. The big thing though was the publicity. The collaboration with H&M was hugely promoted by H&M so it was practically free promotion for the brand. In the lead up to the collaboration Balmain was becoming more and more well known and I'm particular to high street shops. I also feel that Balmain attracts a younger audience partly due to the Kardashian's connections with the brands. By bringing out a range with H&M it made Balmain more accessible for its younger followers.
In terms of H&M they also benefit from the collab of course! The collaboration with Balmain makes H&M become even more recognized across the globe but it also glamorizes the brand much more, because H&M are known for their cheap prices sometimes the brand can be looked down on but with a collaboration from a brand like Balmain the company is made sure it is not looked down on that's for sure. I also felt that it was a very good move for H&M to have there brand ambassador and super model Jourdan Dunn model the collection as this promoted the H&M brand much more and also added to the luxurious vibe.
Unfortunately I wasn't able to purchase anything from the collection but from pictures alone I think the items look amazing. Reviews have also been buzzing and everyone has been raving about them so I'm pretty sure this collaboration hasn't disappointed. If you brought anything I would love to hear all about it so please feel free to leave a comment!
Just a simple post this week but hopefully next week I will be feeling completely better and I can't wait to write my next post! Thank you so much for reading!
Jodie x
I would like to start of by apologizing for missing my ‘annual’ Monday post last week, unfortunately I was ill all week! Anyway I hope you are all well and had a great half term if you had one! So this post is going to be all about the Balmain and H&M collaboration! I just couldn't resit! I was hoping to write about this last week however now the collection has officially been launched I couldn't leave it any longer!
So where do I start? Well firstly I guess I just thought I would talk a little bit about Balmain. So In case you don't already know Balmain is a very well known fashion brand which specializes in high end fashion. Oliver Rousteing is currently the designer and head of all things creative for Balmain. He has taken the brand into new heights, especially very recently! The brand has a very well known and good relationship with the Kardashian's. Kim often wears the brand for red carpet appearances and Kendall has been seen walking in the Balmain shows in fashion week. In fact she even modeled for the Balmain and H&M collaboration. In terms of the Balmain style it has often been described as having a royal look. H&M is very well known for its collaborations with designers, however when I first heard about its collab with Balmain I have to be honest I wasn't very optimistic. I just couldn't see how the Balmain collection would be recreated at much cheaper prices without the garments ending up looking very tacky. However I was very very pleasantly surprised. Some of the items were still very expensive compared to high street prices however compared to original Balmain pieces there was no competition the prices were 10 x better and much more affordable in comparison. The pieces also didn't look cheap. The embellishments and details made the garments and particularly the dresses look very luxurious. I also think it was well designed to keep previous color schemes from Balmain as it put the Balmain stamp on the collab items and made the items look more authentic.
Personally Balmain is not one of my favorites when it comes to designer brands; however I do appreciate the style and particularly was interested by the H&M Balmain collection. I felt that it was the perfect move both from Balmain and H&M. For Balmain even though it is already very popular and hot at the moment I feel the collaboration gave the brand a chance to connect more to high street shoppers. By doing this the audience of Balmain is widened and people may go on to further save to make a purchase from Balmain in the future. The big thing though was the publicity. The collaboration with H&M was hugely promoted by H&M so it was practically free promotion for the brand. In the lead up to the collaboration Balmain was becoming more and more well known and I'm particular to high street shops. I also feel that Balmain attracts a younger audience partly due to the Kardashian's connections with the brands. By bringing out a range with H&M it made Balmain more accessible for its younger followers.
In terms of H&M they also benefit from the collab of course! The collaboration with Balmain makes H&M become even more recognized across the globe but it also glamorizes the brand much more, because H&M are known for their cheap prices sometimes the brand can be looked down on but with a collaboration from a brand like Balmain the company is made sure it is not looked down on that's for sure. I also felt that it was a very good move for H&M to have there brand ambassador and super model Jourdan Dunn model the collection as this promoted the H&M brand much more and also added to the luxurious vibe. Unfortunately I wasn't able to purchase anything from the collection but from pictures alone I think the items look amazing. Reviews have also been buzzing and everyone has been raving about them so I'm pretty sure this collaboration hasn't disappointed. If you brought anything I would love to hear all about it so please feel free to leave a comment!
Just a simple post this week but hopefully next week I will be feeling completely better and I can't wait to write my next post! Thank you so much for reading!
Jodie x
